William Woods Yield Brochure

Wanted to keep this light and tight. To let imagery and poetry give a final send off.

There is one place …

where the wonders of thought are revealed in silence
where the miracles of nature are given a home
where inquiry and creativity collide and create fire.

There is one place that takes you on a journey to see the world
while you simultaneously discover your own
where victories big and small are a daily affair
where a small, tight-knit community
supports each other in a number of ways
and that place is William Woods University.

University of Delaware – Lerner College

Website: Lerner College of Business and Economics
Brand Project: Opportunity, Inc.2017-03-29-3
Designer: Krystal Duke

My work on this website project:

  • Information Architecture: transforming what was over a thousand pages into a clean, clear and controlled website.
  • Process: Worked with Lerner’s creative team to develop a timeline complete with a migration map and content calendar — basically an overall game plan for the entire website overhaul. Worked on the implementation team and formatted content in HTML within the Content Management System, including taking various elements into consideration.
  • Writer and Editor

Other projects with Lerner:

  • Graduate Brochure
  • Blogging and Infographics



William Woods University Viewbook

Screen Shot 2016-02-18 at 4.44.19 PM

William Woods University is a small, liberal arts college in Fulton, Missouri. Their story is one that I was excited to tell. They are well known for their amazing Equestrian and American Sign Language programs, but there are many more hidden gems — other areas where they’re pioneers as well, like education and adult degrees.
See a pdf of the complete viewbook.

More from William Woods University:

Intro Piece
LEAD Brochure
Transfer Brochure

Yield Landing Page